E-commerce Development
Hypermagix Labs builds Shopify and WooCommerce stores for brands and retailers in the Philippines, from custom themes to headless storefronts integrated with ERP and inventory systems.
- Technologies
- Shopify
- Liquid
- Shopify Storefront GraphQL API
- WooCommerce
- WooCommerce API
- Next.js
- Tailwind CSS
- Based In
- Metro Manila, Philippines
Overview
Marketplaces like Shopee, Lazada and TikTok Shop are a great way to reach customers, but they limit how you present your brand and who owns the customer relationship. A store of your own gives you control over your brand, your customer data and your campaigns.
We specialize in Shopify and WooCommerce. Depending on your catalogue, integrations and growth plans, we either customize a theme or go headless, pairing the platform's commerce engine with a fast, fully custom front end built in Next.js.
Our work includes moving BASH* Manila from marketplace-only selling to its own headless Shopify store, connecting Landmark's WooCommerce store to its ERP for real-time inventory across locations, and migrating Wonder Photo Shop, Fujifilm's official distributor in the Philippines, to Shopify with a custom photobook builder.
What's Included
- .01
Shopify development
Custom Shopify themes built in Liquid, with app setup and configuration tailored to your products and operations.
- .02
Headless commerce
Next.js storefronts powered by the Shopify Storefront GraphQL API or the WooCommerce API, for speed and full design freedom.
- .03
WooCommerce development
Custom WooCommerce builds for large catalogues, complex shipping rules and retail or wholesale ordering.
- .04
Platform migrations
Moving from marketplaces or another platform to Shopify or WooCommerce, including your products and content.
- .05
ERP and inventory integrations
Keeping stock, orders and pricing in sync between your online store, physical branches and back-office systems.
- .06
Custom store features
Bespoke tools such as product customizers, branch directories and campaign landing pages.
How We Work
- Step 1
Discovery
We learn about your business, your customers and your goals, review what you already have, and agree on scope, priorities and success measures.
- Step 2
Design
We map user flows and structure, then design the interface, so you can see and react to how the product will work before development starts.
- Step 3
Build
We develop in short iterations with regular check-ins, so you see progress early and can adjust direction as the product takes shape.
- Step 4
Launch
We test across devices, check performance and SEO foundations, and handle deployment so launch day is uneventful.
- Step 5
Grow
After launch we measure how the product performs and keep improving it based on real usage and your business priorities.
Related Work
- Shopify Case Study
BASH* Manila
Empowering a travel lifestyle brand to break free from marketplace dependency and build their own digital home.
- WooCommerce Case Study
Landmark
Bringing a legacy department store online with real-time inventory synchronization across multiple locations.
- Shopify Case Study
Wonder Photo Shop
Transforming Fujifilm's official distributor into a complete photography ecosystem with custom photo services.
Frequently Asked Questions
Should I choose Shopify or WooCommerce?
Shopify suits brands that want a fully hosted platform with less maintenance and a large app ecosystem. WooCommerce runs on WordPress and suits businesses that need deep customization, complex catalogues or tight integration with existing systems. We build on both and recommend one based on your catalogue, integrations and team.
What is a headless store?
A headless store separates the front end your customers see from the commerce platform that handles products, carts and checkout. We build the front end in Next.js and connect it to Shopify or WooCommerce through their APIs, which gives you faster pages and complete design freedom.
Can you help us sell beyond Shopee, Lazada and TikTok Shop?
Yes. We did exactly this for BASH* Manila. Your own store doesn't have to replace marketplaces; it can run alongside them as the home for your brand, exclusive drops, campaigns and direct customer relationships.
Can our online store sync with our ERP or inventory system?
Yes. For Landmark we integrated WooCommerce directly with their ERP, so stock levels stay in sync across physical locations and the online store in real time.